How To Bring More Customers To Your Business!
The Internet today is all about YOUR visibility. The higher you rank in the search engine results the more website visitors you receive. The #1 driver of traffic of content sites is search, beating social media by more than 300%. So you can keep “Facebooking” all you want to.
• 85% of consumers use the Internet to find information on products, service, or a business.
• 95% of consumers never scroll past the first page and only 5.9% of clicks happen on pages 2-3.
• Even less clicks, for the rest. Think about it – what do YOU do when you search?
• And 85% of clicks resulting from a search are on the organic links rather than paid ads.
These statistics confirm that your website stands a good chance of being a prospects “first impression” of your business.
That means WAKE UP –
Your new business card isn’t a business card any longer – it’s Google.
A Leading Edge SEO Company Can Do More For Your Exposure Than Anything Else
With the right SEO campaign from the right SEO company, you can:
• Leap Over Your Competitors
• Connect with Brand New Customers
• Have More Unique Visitors to Your Site
• Get More Page Views (which helps lift your SEO ranking)
• Get More Sales and Achieve More Revenue
Many businesses do not think they can afford SEO or that they aren’t “big enough” to need it.
I have news for you. With over 500 changes to search engine algorithms annually, you must rethink your marketing plan altogether.
Television ads are down, but they do still work. But who among you can afford them?
Radio ads have some reach, but are expensive at an average of $800 per month for a few spots of getting mentioned and are not quantifiable.
Think that newspaper ads are relevant? I’ll be respectful here – but think about it – the newspapers themselves aren’t even staying in business.
That leaves you with either the famous blue neighborhood envelopes at an average of $2,000 per month or the online social media deal of the day companies and all any of those methods do are cannibalize your profits and bring in a “deal chaser” who isn’t loyal and will simply go to your competitor next week when they run their buy one get one free ad.
So enter SEO companies. Search engine optimization is taking the place of all of that along with mobile text marketing.
The Majority of SEO Firms Dirty Little Secret
The good news for you is that right now you have time on your side. You see, according to the experts approximately 95% of websites today either have no SEO campaign in place, or an ineffective one. Because the truth is, most SEO firms either haven't got a clue themselves, or more often, they only perform the basic tasks up front for the first month. After that they don't touch your site again for many months, sometimes as long as a year or more.
The bad news is unfortunately, most SEO companies don’t know what they are doing. The truth is, their “techs” that are project managing your account are often first year junior college kids – so yeah, that’s going to work, right?
Also, most of these SEO companies are less than one year old, and most won’t be in business one year from when you contract them.
And speaking of contracts, allow me to give you the low-down of how it will go:
• They may provide an Evaluation Report – But only to sell you on their service
• They will have a hefty up-front retainer charge on top of the monthly charge
• They will not provide you with any report or proof that they are accomplishing anything
• And they will work with you based upon a 12-24 month contract only
What A Great SEO Business Solutions Will Do For You
Fueled by real-time demand, the search engines deliver quality prospects to websites, at the moment of interest. Any SEO company that is worth doing business with has refined the art and science of SEO, helping to direct interested consumers to our clients websites the moment that they search.
Look for one that offers a comprehensive SEO program made possible through our proprietary software that accommodates all elements that impact search engine ranking, bundled in a tactful, ethical (White Hat methods only), and effective program to produce the results that YOU expect and need.
How Do You Find A Great SEO Company That Will Really Make a Difference for YOU?
90% of SEO owners will be hating me right now, but here is the real-deal! Find an SEO company that offers you the following and don’t compromise. The SEO company that can and will get the job done for you will:
1. Offer You A Free No Obligation In Depth Evaluation
They will at no cost or obligation, analyze your website, keywords and other searchable factors and deliver to you a professional, customized, detailed Evaluation Report for you to keep regardless of whether you do business with them or not. It will provide you with the specifics of where your site and its relative ranking are strong and your vulnerabilities and what’s holding your rank down. So that’s cool right?
2. Provide Free Monthly Reports that Show How You Are Improving in Search
While some other companies may provide a report to sell you their services, a reputable one takes it a step further and does something that less than 10% of SEO companies do. They will generate confidential reports to you that measure specifically the quantifiable areas that matter in search results. They will send the report monthly via email, and you will be provided with a unique URL to view your constantly updated reports at any time. They will walk the talk!
3. If They Are So Good – There Are No Long Term Contracts - Ever
Yeah. Now the SEO company owners want to issue a fatwa (death contract) on me.
All SEO companies want to lock you down into a 12 to 24 month contract and even get a large deposit upfront, (even YP demands a contract, and sadly they aren’t even performing SEO).
Only do business with one that is so sure that you’ll love what they’ll do for your site visibility and ranking, that they only offer month to month opt-out anytime agreements! So, if you don’t like their results, you can fire them!
And here’s the BIG one!
4. Find One That Will Give You a No Questions Asked Money Back Guarantee in Writing
But good luck in finding that. And here is where a proven leader separates their results from the other “me-too” companies! Ask any other SEO company if they’ll provide a complete written money-back guarantee to you. They won’t do it. I wonder why?
Before You Buy
When you are looking for an SEO company to work with it is imperative that you focus on the quality of the service you will receive and the ROI potential, not just the cost. Hiring a “cheap” SEO company could prove to be the most costly mistake your business will ever make, just ask some of the many website owners who have had their sites destroyed over the past couple of years just to save a few bucks per month.
Just so you know, many SEO firms will hire a college student with one semester completed to be on their team. Is that who YOU really want determining the future of your sites “real estate” on the Internet? No, we didn’t think so.
And remember to only contract month-to-month with no high-end up-front retainer.
That way, if you don’t like what they’re accomplishing for you, you can you kick them to the curb. Remember, 90%+ of all SEO firms require substantial initial deposits and lock you in with long term contracts.
As the old adage says, “Let the buyer beware.”
EDITORS NOTE: For site owners who wish to improve their online visibility, it is imperative that you reallocate your marketing budget making SEO with a proven and reputable SEO company your top priority. You competitors already are!